Are You Smart Enough to Work at Google? by William Poundstone

Score Explanation:

Source	Weight	Calculation	Weighted Value
NYT Mentions	0.25	ln(1 × 1.00 + 1)	0.1733
Wikipedia Backlinks	0.50	ln(1 + 1)	0.3466
Ratings Count	0.50	ln(0 + 1)	0.0000
Ratings Average	1.00	ln(1 + 1)	0.6931
OpenLibrary rating (avg)	0.10	ln(3.5 + 1)	0.1504
OpenLibrary ratings (count)	0.10	ln(2 + 1)	0.1099
Total			1.4733

Note: NYT Mentions are adjusted by title complexity (a score based on word rarity).
Adjustment factor: 1.0 (complexity score ≥100,000), 0.1 (≥10,000), or 0.01(<10,000).
Higher complexity scores indicate more distinctive titles that are less likely to produce false-positive NYT matches.